The campaign was started when the pub industry noticed many English people would always go out drinking to celebrate St Patrick's Day, yet did not even know when St George's Day was.
BBC: NEWS | UK | England | St George's Day grows in strength
Wilkinson concedes that, in the results-driven industry that is English football, Cole may been suffered from being viewed as something of a luxury - a gifted individual who might have been revered in Spain, Italy or France, where greater emphasis is placed on technical ability and the game is played at a less frenetic pace.
BBC: Can Joe Cole fulfil early promise and revive Liverpool?
In the English computer industry, and that part of the financial world that looks at computing, Autonomy was always rather an odd beast.
FORBES: HP's $8.8 Billion Loss On Autonomy: Not A Massive Surprise
Over a period of six centuries, he says, the bourgeois virtues of thrift and industry were built into English culture--even, by dint of the higher reproductive success of wealthier families, into English DNA. His cure for failed nations: more emigration.
The china clay industry in Cornwall was started nearly 300 years ago by English China Clays, which was taken over by Imerys in 1999.
Most of the thematic areas support the development of the tourist industry and some are related to food, languages (English, Spanish and French), sales and customer services, receptionist duties, leisure and entertainment, tourist guide activities, environmental education, community development and computer programmes, among others.
If there is one German sector which begs to differ, it may be the entertainment industry, whose exports are limited by the international preference for English-language products.
"It is important we support medium-size companies, together with programs from national development banks, so they can access credit and be suppliers to Pemex, and make sure over the next few years that we develop a strong oil-servicing industry in Mexico that can grow and be regionally competitive, " he said, speaking in English.
In this way an industry that used to be in the hands of American or European companies, with factories in the Midwest, the English Midlands or Germany's industrial heartland, has moved to China.
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