We have the critics who think the iPad Mini is just an incremental innovation.
At best, this incremental innovation will likely result in incremental growth for Nokia, when what they blatantly need is disruptive growth.
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The Novartis case is a test of what qualifies as incremental innovation.
America came second to India across all these terms with a marked preference for seeking out information on incremental innovation, rather than more creative approaches.
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Moreover it leverages the brains and talents of thousands of people, any one of whom might generate either an incremental innovation or a breakthrough idea.
The first is that, although big companies often excel at incremental innovation (ie, adding more bells and whistles to existing products), they are less comfortable with disruptive innovation the kind that changes the rules of the game.
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First we have the incremental innovation of companies like Clothes Horse and True Fit, which ask shoppers for their measurements, along with a tally of their best-fitting clothes, to match them with the right sizes.
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Despite the rapid and incremental pace of innovation, devices have gotten the short end of the regulatory stick.
This piece, somewhat more reflective and also one my favorites, discussing the challenges of balancing disruptive innovation and incremental progress in medicine and business.
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From making incremental improvements to spearheading pervasive innovation.
We and the markets need to embrace the idea of sustaining innovation, periods of incremental change and relative failure.
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As an important LP (and a rare one with lots of cash to put to work), a Pharma can also influence the nature of the deals done by the fund, and can shape the macro venture fundraising environment by only investing in funds that will do early stage innovation vs later stage incremental assets.
That, in fact, most current green companies and initiatives are antithetical to the Silicon Valley attitude: they are born beholden to the government or non-profit foundations, they place political goals and utopian visions before pragmatic solutions, they mostly focus on incremental improvements over free-swinging innovation and category creation, and most will never, ever, be profitable.
The point is that Innovation is changing and the old incremental vs disruptive debate needs to die a quick death.
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"Medical innovation will have to focus on incremental advances against complex diseases, " said Karen Katen , Pfizer's vice chairman and Human Health president.
Innovation thinking is rooted in the incremental vs disruptive dichotomy.
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Primarily, it is due to the fact that virtually all of their decisions have to go through the prism of how new ideas will fit with current businesses a guarantee that will doom so-called innovation to be little more than incremental improvements.
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Mr Schultz, who earlier this year returned to the helm of the company he built into a global giant, deserves credit for trying to return Starbucks to its old approach to innovation, which was all about incremental product variation around a central platform.
But unlike these tweaks and incremental improvements, engineers at Duke University have pushed the proverbial envelope in naval innovation.
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