That trick was successfully performed by Kenneth Baker, the Conservative Party chairman in 1990, when he manged to persuade the media that the real test of his party's popularity was what happened in the Tory showcase councils of Wandsworth and Westminster.
Admittedly the 8X and 8S were only available for a few weeks at the end of the quarter, so the real test will be in the Q1 handset sales figures, but with profits lower than expectations, and confirming the downward trend exhibited throughout 2012, the future is not looking bright.
The research from China, which followed couples for up to nine years, was the first programme to really test this out in the real world.
The plan is to test the search engine in a real city by 2014.
Helping the nations devastated by last week's South Asian disaster stay off this track will be the real test of the world's charity in the long term.
World events have also cooked up in such a way as to cause voters to feel that the real test on foreign policy is more commander in chief than chief peacemaker.
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Healthy people with no symptoms of a heart problem do not need to undergo stress imaging tests when they go in for a yearly checkup as the test rarely leads to any real change in patient care and management.
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Armed with hourly data from its 5, 300 U.S. cash registers and close ties to its own roster of independent suppliers, 7-Eleven can come up with new products faster than Coke--and market-test them in the real world, instead of with polls and focus groups.
The auto industry has been working on so-called V2V technology for a long time but this is the first large-scale test to see how well it works in the real world.
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Before Dreamforce, his big annual conference in December, Benioff spends weeks laboring over his speech, but the real test is when he has ten or so customers come in to critique a rehearsal over pizza and soda.
And while last man Ojha was at the crease, there looked a real possibility of only the third ever tie in Test cricket history.
However the real test will be in November, when Activision comes out with its Call of Duty: Modern Warfare 3.
But the real test will be in the next two months.
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But the real test will come in the obligatory negotiations between Republicans and Democrats, House and Senate, and Congress and the White House over many areas of disagreement in the budget.
"The real test will come in a few days when we see whether support for Obama or McCain changes in polls involving all voters, not just debate watchers, " said CNN Polling Director Keating Holland.
The real test will come in November.
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The Japanese will have a full year to test and fine-tune products in real market conditions while the European prototypes remain in the laboratory.
Neither I nor any other reviewers have had a chance to test the battery life in real-world conditions.
Reggie will play the role of Ultimate Ears' first ever "Head of Socio-Musicology" putting his social music theories to the test in a series of hilarious real-world experiments.
Interesting to learn in retrospect that the real ethical breach surrounding the first test tube baby was a good old fashioned failure to achieve informed consent.
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Unfortunately, without rigorous testing and accurate results with the aim of truly finding out how much stress the banking system can handle and adapting accordingly, these tests may not soothe in the short-term, but more likely leave markets extremely fragile when the next real-life test is had.
Nadal's first real test of the week came in Saturday's semifinal against 26th-ranked French third seed Jeremy Chardy, but he had no problems in cruising to a 6-2 6-2 victory.
The real test of the metapopulation hypothesis came in the second part of the experiment.
However, the real test will come as the markets in China mature, and growth slows to rates that would be considered robust in most other economies of the world.
The BBC's Paul Welsh in the Macedonian capital, Skopje, says Western diplomats expect some low level violations of the ceasefire, and the real test will be whether any new large scale confrontations break out.
Of course, other things seldom stay constant in the real world, so the law of demand is sometimes difficult to test.
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The real test will be whether the spending leads to strength in investment and consumption.
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