The current crisis is a sort of super-sized, IMAX version of a depressingly familiar horror film.
It used to be that Imax meant seeing a vaguely educational movie in a huge auditorium connected to a museum.
He is working with IMAX to incorporate a private theater into the 11, 000-square-foot waterfront home he is building in Miami Beach.
This year, for the first time in the U.S., Imax will release a reformatted Chinese movie, The Flying Swords of Dragon Gate.
Since HFR and 3D have only been together in a handful of IMAX films and theme-park rides, seeing both must have been a shock to CinemaCon viewers, and the rest of us might also need time to adjust -- probably in direct proportion to our film-going experience.
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Even with a private IMAX theater, customers can't watch IMAX movies the same day they hit theaters.
The film earned 32% of its money in IMAX, which is a record for the format in terms of non-exclusive releases.
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And on top of it was the more graspable everyday bewilderment of a sick child: the humiliation of being suddenly removed from class, the disappointment of missing a trip to the IMAX theater or to the rain-forest exhibit at Moody Gardens, the growing awareness of a defining and isolating vulnerability.
In addition to the success of Mission: Impossible, we made progress toward introducing best-in-class laser based projection technology, and grew our commercial network by 33%, installing a record 170 IMAX theatre systems.
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Marsh doesn't have a rating on the company, but he says Imax is an important part of the trend to make movies a special, outside the home experience.
To make adequate space for the IMAX screening room, he moved a few closets and bathrooms, and redesigned a chef's kitchen.
Awfully hot sun in downtown New Orleans and it was only right that a cold, dark IMAX theatre was waiting for me.
Speaking of which, Paramount Pictures has the newly remastered Raiders film playing on 300 IMAX and digital movie theaters for a limited time.
The deal nearly doubles the share of Chinese box-office receipts that movie producers may keep, to 25%, creating a bigger pot for Imax and other theater chains.
One bright spot, even in the depths of this recession, has been the movie business, as films like the Twilight Saga, Avatar and a half-dozen or so IMAX releases have ignited box office numbers.
The first feature film to be made in Imax 3-D has to be watched through a special headset (satisfyingly chunky) and lasts forty minutes (gratifyingly short).
AeroVironment has worked on some strange projects over the years, including building a solar-powered airplane and a working model of a Quetzalcoatlus, a giant flying dinosaur, for an IMAX movie.
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The four-storey concrete and glass Imax was built 15 years ago, but was not a commercial success.
Shrek Forever After, the fourth installment would be the largest launch of an animated film showing at around 9, 500 screens, a record number of which were 3D and IMAX showings which command premium pricing.
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However, I still urge you to see it in IMAX 3D, the experience is wonderful and you will get a true sense of the implications the new frame rate has on the future of 3D viewing.
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On October 28th audiences will have a chance to see 20 minutes of the film at Imax theaters.
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The 60-acre site is currently undergoing a major transformation and is home to the Glasgow Science Centre, Imax Cinema, the Millennium Tower and Pacific Quay Developments' business park.
In a first for a Lions Gate film, "The Hunger Games" opened on Imax Corp.
The production of The Dark Knight in 2008 used 8K special effects to create a greater sense of realism (note that the producer was trying to approach IMAX video resolution).
This is a film that will delight old and young alike so make the trip to an IMAX near you as it rolls out around the world.
"He's a 3-D ambassador like no other, " says Greg Foster, president of Imax.
The first two installations for the product are expected to be completed over the next six months, with half a dozen more by next year and 10 to 15 per year after 2014, says Rob Lister, IMAX's chief business-development officer.
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