It also believes it does not suit the brand image to sell the designer jeans alongside tins of baked beans.

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The staff will take a photograph of your tattoo then they will send the image to Paris where the designer himself will review and approve it.

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Now, when a designer clicks on the image of a duct or a pipe, it takes him to a document with details about that duct or pipe.

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That was apparently the touch of Tom Ford, an American who has breathed new life and a rock-star sexiness into Gucci's image since he became its chief designer in the early 1990s.

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The high-end designer fashion world is necessarily extremely image conscious.

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The singer-songwriter-producer-designer-author named his record label Star Trak, selected the image of an astronaut to be the logo for his Billionaire Boys Club clothing line, and even named his son Rocket.

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As a long-time New York fashionista, when I think sample sale, the accompanying image flashing through my head is still the warehouse packed with ecstatic women rummaging through racks of designer threads, elbowing fellow shoppers out of the way in a tizzy of crazed designer discount glory.

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