The illegal alcohol - commonly called desi daroo or country-made liquor in India - is called cholai in West Bengal and it usually costs as little as 10 rupees (20 US cents) and the majority of the consumers are poor, daily-wage workers.
After McCarren fingered a particular liquor store in Georgetown as one of the spots underage high school and college students flock to for illegal purchases of said beverages, those under 21 got angry.