Also on offer is an organic menu of hyper-local products including Swiss wine from a nearby vineyard.
It worked out of the box, making money, gaining audience, and proving a market in hyper-local existed.
NextDoor is a new start-up that brings private social networks to the neighborhood level so that people can share relevant hyper-local information.
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At the moment hyper-local sites tend to be filled with discussions of town fetes and the next music night at the village pub.
But as the world becomes more hyper-local the need to incorporate location into analysis of key business functions is becoming imperative in many industries.
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These "environmental sensor stations" would use the phone network to offer real-time and hyper-local records of the city's rain levels, pollution and other environmental conditions.
Most of the participants are focused on producing hyper-local news sites.
Its recent campaign for Zipcar on bus stops across London featured hyper-local posters denoting local landmarks to show just how much of London Zipcar has covered.
Reaching hyper-local audiences is an effective way to do this.
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Hyper-local websites have not really got off the ground.
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LivingSocial is getting more hyper-local so that people will be able to get a targeted deal not just for the San Francisco Bay Area but for each small town or neighborhood in the area.
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It also represents much more: accretive revenues, competitive differentiation, early mover advantages, the ability to monetize existing audiences, and a huge step towards hyper-local sales with the utilization of established inside and outside sales forces.
OurTown was an experiment in hyper-local TV that began by ganging to VHS decks together and editing a program that was seen by the 25, 000 subscribers in my collect town of Saratoga Springs New York.
Tolia discussed how AMG is making hyper-targeted local access for brands scalable and accountable for the first time.
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"I'm hyper, hyper worried, " said Mr Illingworth, who is a member of a local anti-nuclear campaign group.
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