They had a fabulous product at the start of last year, the HTC One X.
HTC's launched a new flagship handset for Mobile World Congress 2012, the HTC One X -- codenamed Endeavour.
That said, three phones did stand out just a little: the iPhone 4, 4S and global HTC One X.
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To this day, I remain in love with my HTC One X, but its fate has already been sealed.
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The latest version is optimised for use with the latest and most popular smartphone handsets including the Samsung Galaxy S3, HTC One X and Google Nexus 4.
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Or maybe, if you're a mobile aficionado, you know it for its touchscreens, used in phones like the HTC One X and Sony Xperia P.
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It's similar to other gadgets you've seen, like the HTC One X, but it's new for an ASUS product, and we have to say we enjoy it.
While Samsung was showcasing the app on the Galaxy Player 4.2, it works on most Galaxy devices and installs on other Android handsets too (like our HTC One X).
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With ImageSense, HTC One X's 8MP HD camera rivals traditional digital cameras with improvements to every part of the camera including the lens, sensor and software, while integrating the new HTC ImageChip.
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The colors are slightly more saturated here than on the 4.7-inch LCD panel used on the HTC One X, but it loses the battle on viewing angles and pixel density by just a tad.
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Last year it was the HTC One X.
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It's no secret that the HTC One X and Samsung Galaxy S III have firmly cemented themselves as the premier smartphones of the day, but if you're torn between the two, we'll reveal our preference in this latest installment.
Despite positive reviews, last year's flagship phone, the HTC One X, struggled to sell, and the company's net profit during the last three months of 2012 plummeted by more than 90% compared to the same period the previous year.
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In terms of design the smartphone is somewhat reminiscent of both HTC's One X (the overall shape and unibody shell) and Samsung's Galaxy Note II (the camera pod and shiny finish).
However, as you may have seen in our hands-on already, HTC's colorful cases for the One X should take care of some of the minority while also letting the majority protect their phones.
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Like the HTC One S, the Incredible offers a qHD (960 x 540) display, and while the resolution isn't exactly cutting edge, it's a great fit for a screen of this size.
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The "Call Me Definitely" Award for Best New Smartphone goes to the HTC Droid DNA, HTC's second Android comeback device after the introduction of the One X flagship.
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