It was celebratory moment last month when HSN turned 35, crossing a threshold to business maturity.
The goods will be available through HSN via their sales platforms, which include online, mobile, and television.
Then again, with all due credit to Thomas More and Wales, but for high-end cutlery, QVC, and HSN?
The effort is the first high-profile execution to result from a new marketing collaboration between Kraft and HSN.
FORBES: Kraft, HSN Tie The Knot In New Multi-Brand Partnership
With Crystal Light, Kraft seeded products and coupons on behalf of the brand inside packages of fitness equipment purchased from HSN.
FORBES: Kraft, HSN Tie The Knot In New Multi-Brand Partnership
Blige explain her interest in developing a personal fragrance exclusive to HSN.
FORBES: HSN Moves Merchandise By Creating Experiences Through Storytelling
Based on HSN, Diller set out to create a collection of television and cable assets, and then tacked to focus on the Internet.
Tele-retailing giant HSN asked if I would be interested in designing a line just for them and then appear on TV to sell it.
Viewers tuning into HSN this weekend might wonder if one of its chefs, Todd English, has a culinary obsession with Philadelphia Cooking Creme.
FORBES: Kraft, HSN Tie The Knot In New Multi-Brand Partnership
Jenna Goudreau: I hear HSN celebrated its 35th birthday last month.
HSN, as the Home Shopping Network is now known, is a multi-platform retailer, and its customers can shop via TV, online, and on mobile devices.
FORBES: HSN Moves Merchandise By Creating Experiences Through Storytelling
Kraftfoods.com is one of the most visited consumer goods food and cooking sites, and HSN, likewise, is among the 10 most popular in the e-commerce space.
FORBES: Kraft, HSN Tie The Knot In New Multi-Brand Partnership
It experimented with smaller integrations for its Crystal Light and Maxwell House brands on HSN before ramping up its ad buy significantly, Fleischer adds.
FORBES: Kraft, HSN Tie The Knot In New Multi-Brand Partnership
That figure will certainly skyrocket seeing that HSN runs 24 hours a day, seven days a week, 364 days a year, and reaches approximately 96, 000, 000 homes.
FORBES: Martha Stewart, Emeril Lagasse Hit With Multi-Million Dollar Lawsuit
Two days before they were set to ship, HSN's inspectors discovered that the gift set broke apart when dropped from waist height, failing the network's drop test.
HSN, which is home to culinary wares from household names like Wolfgang Puck, Emeril Lagasse and Todd English, already attracts a strong base of cooking fanatics.
FORBES: Kraft, HSN Tie The Knot In New Multi-Brand Partnership
Most of those products, about 70%, are exclusive to HSN.
FORBES: HSN Moves Merchandise By Creating Experiences Through Storytelling
For Kraft and HSN alike, the partnership has many synergies.
FORBES: Kraft, HSN Tie The Knot In New Multi-Brand Partnership
In 1995, Malone, 66, turned to Diller when he needed to pass on control of his Silver King Communications, the parent company of TV shopping network HSN, due to cable regulations.
Sony cut a deal with HSN and the shopping network devoted three full days of programming during the first weekend of August to Eat Pray Love-themed merchandise, some of which remains available on HSN.com.
The partnership is also equally beneficial to HSN.
FORBES: Kraft, HSN Tie The Knot In New Multi-Brand Partnership
Stewart and her company Martha Stewart Living Omnimedia, Lagasse and HSN stand accused of trademark infringement for selling knives claimed to be made in Solingen, a region in northern Germany known for making high quality cutlery.
FORBES: Martha Stewart, Emeril Lagasse Hit With Multi-Million Dollar Lawsuit
The user interface on the Home Media Server and clients is based on HTML5, which we're told is why it's so snappy and switches so quickly between other apps like YouTube and HSN's Shop By Remote.
But the old, yodeling tech giant's not stopping there -- the company also plans to trot out an app store by the years' end, which is currently in pilot testing with Ford and HSN (among others).
ENGADGET: Yahoo! Connected TV watches with you, delivers a more personal ad experience
"Eat Pray Love is an event motion picture for women, and we are very excited to partner with Sony Pictures in an alliance that allows us to support the film while also providing immersive content and product experiences for our core female consumer, " said Mindy Grossman , CEO of HSN.
应用推荐