The critical stage in their development was switching focus from trying to figure out how to make a cheaper hospital incubator to flat-out saving lives.
Lu told us about a guy who had figured out how to make 23 corporations out of a single camera shop.
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Companies such as IBM, Oracle and SAS Institute will show you how to make lemonade out of Sarbox lemons.
But no one knew how to make wire out of them.
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About 10, 000 years ago, modern humans discovered how to make knives out of copper, and around 5, 000 years ago, craftsmen in the Near East began to make them out of bronze.
Many firms are doing clever things: sending their product designers to visit factories to figure out how to make a new product as efficiently as possible, working out which customers are the most profitable and focusing on them, and so on.
And lest we forget, the man behind it all, Joss Whedon, is currently trying to figure out how the hell to make a movie out of The Avengers.
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Sometimes some lucky few manage to work out how to make more than that.
It took me a good 10 minutes just to figure out how to make a phone call.
It took HP more than 10 years to figure out how to make inkjet a commercial success.
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Step two is to figure out how to make money off of it.
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Sandberg quickly began trying to figure out how to make Facebook a business.
"We have to figure out how to make money from this, " Dunn says.
Spotify is trying to figure out how to make music-lovers jump the wall, to do more than casually invest time.
If you want kids to realize their promise, you have to figure out how to make something seem aspirational to them.
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He makes the commitment to rise above the wreckage and aims to figure out how to make it work on Kickstarter.
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Not that you're going to implement it, but that you support it, but you're just trying to figure out how to make it work?
"We held off for awhile because we had to figure out how to make it work with everything else going on in the family, " says Tracy.
Creutz thinks CBS is at least trying to figure out how to make money online, though over the long term he predicts the company will continue to shrink.
If the merger is nevertheless allowed to go ahead, Mr Redstone and Mr Karmazin will have to work out how to make the broadcast and production assets work together.
But anybody who grows switch grass, I suppose, is going to be happy, because we're going to spend a lot of money trying to find out how to make an ethanol from it.
You say that, if you're unemployed, you have nothing to lose, that you need to take what you love to do and try to figure out how to make money doing just that.
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Brands are spending an awful lot of time trying to figure out how to make the digital space work, and not nearly enough time trying to deeply understand how to make their brand work.
It has taken half a decade of denial and trial and error, but some of the world's largest banks seem to be close to figuring out how to make money in an environment of tighter rules, less benign markets and more demanding customers.
Yet from Berlin to Taipei, people seem to have figured out how to make it work.
Mr. BRAY: Well at this point, the main thing they're trying to do is figure out how to make the games more visually realistic in terms of the movements of objects, in terms of the movements of characters.
Have you ever had any creative thoughts on how to make good use out of decommissioned oil rigs?
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