Sometimes, that's how progress works, but consumers might not appreciate being guinea pigs.
In its conviction that "change" isn't effected through rhetoric alone, but through the hard slog of campaign work, persuasion, inspiration, inclusion and good old, bad old politicking, "Milk" says something about how progress is achieved in America.
Using this construct, he demonstrates how customers progress through the buying cycle and how businesses can create engagement with customers at each step of the process.
Obama aides say they have no illusions about how much progress has been made, or how quickly they can get anything done from here on out.
Colorado has launched a website that will allow teachers and parents to see exactly how much progress students are making, and how different schools are measuring up.
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How much progress EE will make in terms of coverage, and how they will react when Vodafone, O2, and Three, bring some competition to 4G pricing during 2013, will determine their market share over the next year or two.
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But it's unclear how much progress is being made because the group agreed not to discuss those details.
It was the avatar of a new age, a symbol of how technological progress could transform the human condition.
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From the moment that the election results were in Americans started imagining how much progress was possible under this Administration.
"It's an example how the progress made in Ireland benefits jobs and businesses here in the United States, " Obama said.
There were also concerns over how authorities recorded the achievement of children in their care and how individual progress was monitored.
When I asked him how much progress he made, he took me through a list of management changes and restructuring initiatives.
Now you can take how you progress in each game and take that to the next game, not start from square one.
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Racial outcomes are our best barometer for how much progress we are making in the quest to form an egalitarian land of opportunity.
He also called for a national unit to be set up to make a "robust report" into how much progress had been made.
Analysts expect him to try to examine, with Israeli leaders, how tentative progress might be made on creating a nuclear weapons free Middle East.
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As we've mentioned before, the outfit has also outed its Maestro app for low-latency monitoring and a bit more control over how matters progress.
How long we'll be in administration depends on how sales progress.
It races through ideas: how learned societies emerged, how the theory of evolution affected the way people viewed themselves, how scientific progress brought power to its protagonists.
He remains the keeper of the five tests and he alone will judge how much progress is made towards reducing those impediments to structural convergence he has identified.
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Under the deal, at least 20% of a teacher's overall score would in many cases be based on how much progress students make on a state standardized exam.
Yet the Wal-Mart example is additionally instructive because it shows how much progress such companies have made since 2007 in their investor relations and communications with activist shareholders.
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But there will be some disappointment at quite how little progress the country has to report when officials from its finance ministry travel to Paris later this month.
Just to show how much progress it's making there's a new monthly build that adds two features most will have to wait for XBMC 12 Frodo to try out.
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David Petraeus, are due to report next month on how much progress is being made with the buildup, which now has some 162, 000 troops, the highest of the four-year-old war.
Former President Bill Clinton pointed out on stage during our commitment for Shape the Future that these partnerships are how technological progress is made for social good in the modern world.
South Florida may bid depending on how renovations progress.
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"While the government may not make a clear response at this time, it will keep close tabs on how things progress, " says Han Zhenshe, a senior scholar at the prestigious Chinese Academy of Social Sciences.
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