The point of the video, the secret sauce, is this idea about opening up your idea of where and how fitness can occur.

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When your agency presents an idea, immediately write down how you feel about it.

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At weekly management meetings, talk about an idea or technique from another industry and how it might apply to your business.

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You will be shocked by how many people want to help out with your idea, you simply just need to tell them about it.

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