Thirteen teams are competing to build a plane that can fly at least 100 miles per hour and achieve the equivalent energy efficiency of 200 miles per gallon of fuel on a 200-mile flight.
The 4-Hour Body, Ferriss' treatise on using tracking to lose weight, maximize efficiency and "become superhuman, " shot to the top of the New York Times bestseller list in January.
The point is, the workahol-a-beast can perhaps be tamed if we ask for help and adopt the uber-efficiency strategies that I hope to God are spelled out in The 4-Hour Workweek.
The launch of 24-hour news is one of the reasons for a huge reorganisation going on in the news department, designed to increase efficiency by amalgamating resources and abolishing individual programme editorships.