John Reese is editor of Validea Hotlist, an advisory service that creates model portfolios based on legendary investor strategies.

FORBES: Gurus Like Pfizer and Other Dividend Gushers

Click here for model portfolios according to Buffett, Lynch, Graham, Fisher, Greenblatt and Zweig in Validea Hotlist.

FORBES: Peter Lynch Wisdom, Plus 10 Stock Picks

Increasing brand awareness was the also goal for his startup, says Chris Mirabile, a founder of the Facebook location-based service The Hotlist.

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Click here to get Peter Lynch-style picks from Validea Hotlist.

FORBES: TJX: Dreary Stores, Undervalued Stock

The panelists included Janet Brown, editor of No Load Fund X, Richard Lehmann, Editor of Forbes Lehmann Income Securities Investor, Marilyn Cohen, editor of Bond Smart Investor, John Reese editor of Validea Hotlist and Mark Gerstein editor of the Forbes Low Priced Stock Report.

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