The lamp, which packs flat for easy storage and self-assembly, is the brainchild of Klickity, a line of home-accessory products founded in 2011 by Irish women Kate Cronin and Elizabeth Fingleton.
"This could mean buying a virtual gift for a potential love interest, buying a power-up to defeat your old classmate in a friendly competition, or buying a nice accessory for your virtual home, " Smith said.