Their fall collection had a film-noir vibe that always does well for them on the modern Hollywood red carpet.

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When it came to getting answers about the Oscar campaign in 2007, Hollywood's red carpets were the perfect hunting ground.

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Though that didn't stop Madonna from painting her Hollywood Hills home in red and yellow stripes in the 1990s.

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If glamour is defined as Hollywood-like glitz, red carpets, living life in the fast lane and throwing dollars out of your car, then no, it is far from glamorous.

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Hollywood picked up on the trend and made the red carpet a staple of movie premieres.

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Sharing what trip afar or film project is next, attendees were given product demonstrations, gratis samples (whether a taste of Brugal Rum or Goose Island beer) and treated as if on the red carpet at the Kodak Theater, Hollywood, instead of just off sandy Long Beach and now in Greenwich Village, NYC.

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The reasons cited by the studios for turning down Red Tails are based on long standing beliefs that Hollywood has held for more than 2 decades.

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But while we wait until the end of July for the last previously Red studio to go Blu brining just about all of Hollywood together behind one format -- Fox, Warner, and MGM open the classics flood gates with some very famous titles like the Dirty Harry franchise and Patton.

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When Hollywood wants to let the world know a big movie is coming out, they roll out the red carpet.

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