Based upon the use and layout of the flooded facilities the sort of equipment that may be most likely to be needed include: back end drive testers, metrology and process measurement equipment, rowbar and slider process equipment (for head manufacturing), automation and material handling equipment and other specialized equipment used in recording head and other component manufacturing, as well as drive assembly and test equipment.

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Another kind of creative problem, though, is when you don't have the right kind of raw material kicking around in your head.

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Deacon is arguing that scientists can accept head on, the notion that conscious thought is not material, and yet in principle can be explained in natural terms by a sort of architecture of constraints.

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The profuse material culture of handcrafted objects includes floats, costumes, head ornaments and animal masks.

UNESCO: Intangible Cultural Heritage

"There's no guarantee that they are going to be able to get the offensive material out of the system quickly, " said Geoff Haggart, European head of filtering firm WebSense.

BBC: The problems of finding filth

In an effort to save smartphones from the landfill, Amazon CEO Jeff Bezos recently patented a design for a smartphone airbag system and we fell head over heels for the Scrubba, a portable washing machine made of lightweight material that's so small it can fit in your pocket.

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The bigger names have less time for television than others, as they need to keep their material fresh for the arena shows that are increasingly on offer, points out Shane Allen, head of comedy for Channel 4.

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