Moore thought the Internet could streamline the process so he started asking companies like Goldman Sachs (GS) and Morgan Stanley (MS), where he was interviewing, how they would like such a service.

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He started by asking whether he could lay a wreath at Ground Zero as a show of respect.

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He started by asking them to pause and remind themselves "of the basics".

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So task force chair Dale Brill, who teaches marketing at Florida State, said he and the others started asking a simple question: what creates value?

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He started the interview by asking about my resume (normal), then about 30 seconds into his questions, his phone rang and he took a personal phone call from a friend.

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Plus, because they would be made from different billboards, each would feature its own, unique design, So, he started calling up billboard companies, asking if he could have their used material.

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He took everyone's ID cards and started asking questions.

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Susquehanna Financial Group analyst Herman Leung says he's started to get calls from investors, asking if they should be worried about this.

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