At Hatchedit.com we have built a micro social network around scheduling and organizational tools for families.

FORBES: The Parenting Minefield That is Social Media

Hatchedit.com the free micro social network built around organization tools (shareable calendars, to do lists, etc), reached out to our user base for a holiday shopping survey.

FORBES: 55% of Female Consumers Indicate a Tighter 2012 Holiday Shopping Budget

On Hatchedit.com children are not searchable, nor can they connect with anyone outside the immediate family, unless their parents choose to invite them to a group chat with other people.

FORBES: The Parenting Minefield That is Social Media

However, small social networks like Path, Foursquare and Hatchedit, are looking to disrupt the notion that individuals want all shared information to reach everyone they have ever met or connected with online.

FORBES: Path, Privacy, and the Challenges Facing Small Social Networks

Even more important to our cause is seeking out the tech savvy alpha moms ( HatchedIt is a social-based family calendar that allows you to give various levels of access to spouses, grandparents, babysitters, etc).

FORBES: Winning the Mommy Market -- Our StumbleUpon vs. Pinterest vs. Facebook Experiment