AE37 has also been studied in combonation with Herceptin, in a preliminary study of 100 or so subjects, as outlined in a patent that lists the same Col G Peoples as an inventor.

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"Bird colouration has also been intensively and extensively studied for a long time, " says Dr Galvan.

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Symmetry in particular has been studied extensively, not only in the Western World but also in hunter-gatherer cultures removed from mainstream media.

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As New York's crime rate has plunged, its policing methods have been widely studied and imitated, not only in America but also abroad.

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