If we could put that hard sound with this rough attitude, we're bound to get some attention.
It is hard to sound the trumpet at a time of economic distress.
Senegal's French coach tried hard to sound pleased with his side's performance.
If Colin Powell is right, both Romney and Huntsman will have to stop trying so hard to sound like hardcore right-wingers in the general election.
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This emphasis on positive managerial relationships, trust and honest communication is nothing unexpected, but does add hard data reinforcing sound practices for all leaders to bear in mind if they hope to motivate their work force.
"On a ukulele, you have to work quite hard to make it sound like music, " he said.
Six or 7% growth doesn't sound so hard, for a country that has defied the sceptics for so many years with its continued economic success.
Ebenezer Scrooge was a mortgage banker, and the arguments I am about to marshal for a hard landing in housing might sound un-Christmaslike.
The clever bit (and forgive me - it's hard not to make this sound like a plug) is wrapped up in the software being worked on by a team of about 70.
The digital revolution has stirred up quite a bit of controversy in the music world, where you'll still find passionate devotees of old analog gear, who insist that magnetic tape and ribbon microphones do a better job at capturing voices and violins than sound cards and hard disks.
It has a fast multi-core processor, separate chips for graphics and sound, and a hard drive.
Merrill publicly denied Spitzer's charges, but the embarrassing e-mails were hard to explain away in a sound bite.
These are all solidly profitable companies with great management teams and sound technology that is hard to compete with.
Worse, now that their bad technique still produced good shots, poor players had less incentive to put in the hard work needed to groove mechanically sound, pressure-proof and ultimately satisfying swings.
One particular hard-to-make clicklike sound, a voiceless uvular ejective affricate, has been found in only a few other languages, including the Caucasian language Ubykh, whose last native speaker died in 1992.
The neighborhood, right by the Long Island Sound, was hit hard by Hurricane Sandy but residents have done a remarkable job of clean-up and now decorating for the Christmas season.
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After a few minutes, it was hard to get up from the ergonomically sound design.
They'd play for hours, fueled by drink and pills, and developed a hard, tight, leather-jacketed sound.
Its sound is part of that hard bop tradition, but it's also part New York hustle and part writer's workshop, all of it redolent with the aroma of newness.
But when they were not onstage and rocking out with their fans, they were hard at work remixing tracks at the Sunset Sound studio in Hollywood.
When I think of a handwritten edition of The Hobbit, my first thought is of dwarves hard at work at their desks, the sound of their pens scratching on paper echoing through the halls of Moria.
A. Hayek and Milton Friedman, both of whose lectures she attended, that her instincts about hard work, market competition, thrift and a sound currency were exactly the blast of oxygen Britain needed to save it from slow asphyxiation by the trade unions.
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The sound-money advocates are often portrayed as hard-hearted Scrooges, preventing assistance to the destitute.
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Sometimes this unit can be hard to justify for the high price, but the sound partly makes up for it.
No matter how we set the dials, the sound of guitar came out very harsh and hard to make out.
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If Fight the Big Bull can continue to make risk-taking sound this appealing, it'll be hard to keep the rumpus confined to Richmond.
Sure, a company that misses the earnings range it gave investors may have its stock hit hard, but if its long-term fundamentals are sound, the price will move up again.
That doesn't sound like a herculean task to Americans who make hard choices every day.
Reminiscing on BBC World TV's Hard Talk programme, Eno says he was always sensitive to sound, though musically naive.
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