Hard or soft, commodities have fuelled desire, greed and war since the days of Pharaoh.
And then there's glass and hard and soft plastics, and paper, and card and tin foil.
The second was a tension between science and the humanities, or between hard and soft subjects.
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Economists Richard Murnane and Frank Levy argue that the new basics include both hard and soft skills.
The country bans possession and consumption of both hard and soft drugs, except for limited medical purposes.
The pleated skirt was made from panels of leather and lace, treading the line between hard and soft.
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"The real issue is whether we have a hard or soft landing, " says Hugh Johnson, chairman of money manager Johnson Illington Advisors.
The current act fails to distinguish sufficiently between hard and soft drugs.
In a sudden about-turn, Mexico's president, Vicente Fox, refused to promulgate a bill that would have legalised the possession of small quantities of drugs, both hard and soft.
This may help to explain the success of Silicon Valley, one of the last workplaces in America where hard and soft drinks still jostle for space in the company fridge.
After all, the landscape has changed dramatically over the last decade, and the chair role is a legitimate job, requiring both hard and soft skills, as well as increasing amounts of time.
These institutions are engaging with external partners to identify the hard and soft skills needed by graduates to succeed in entrepreneurial endeavors, and finding ways to integrate that skill development into the academic curriculum.
Consultants also shall provide full disclosure of any payments they receive from money managers, in hard or soft dollars, for any services they provide, including but not limited to, performance measurement, business consulting and education.
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Advertising history is filled with alternating bursts of hard and soft selling over the years, points out industry author James Twitchell, with the current trend coming on the heels of several years of softer messages focused on entertainment.
The advice I would give to women is the same I would give to men, and that is to think very carefully about what hard and soft skills you offer to a prospective employer and be able to articulate those skills.
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Unlike other major central banks, including the Bank of England and the US Federal Reserve, the Bank of Canada's six-member governing council makes its decisions by consensus rather than votes and present verdicts as a common decision, thereby avoiding being labelled hard or soft on policy.
Their new rear wing and new floor should make the car go quicker, but they do not have the track time at a race weekend to go through the thousands of combinations of ride heights and hard or soft suspension settings, versus high or low wing levels.
Banks, also hit hard by a soft economy, have turned to customers to make up those fees.
Amazon is an on-line retailer selling hard copy and soft copy content such as e-books, movies, CDs and all kinds of merchandise.
But, yes, there are dreamers here, with hard heads and soft hearts.
Nevertheless, hard landing or soft landing, China data added to concerns that Asian growth is slowing more sharply than had previously been feared.
As Jerome Littlefield, an aspiring doctor whose debilitating sympathetic hypochondria reduces him to menial labor at a sanatorium, Lewis is both a flustered klutz who tries too hard and a soft-spoken, painfully sincere Everymensch.
And the shift has occurred from public power to private power, from political power to economic power, from hard power to soft power, with the end of the Cold War as the turning point.
The hard-won increase in the credibility of the select committee system during this Parliament could easily be squandered if the report is too hard, too soft, is fudged, or is seen to depart from the evidence.
In between soft and hard, of course, lies a range of landings of various degrees of bumpiness.
They excel in both the hard stuff and the soft stuff of business.
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The Reef could win on soft and hard ground, which Dancing Brave, Brigadier Gerard or Nijinsky did not prove.
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