But care needs to be taken when drawing hard conclusions from fast-food prices.

ECONOMIST: The Big Mac Index

The hard part will be drawing people away from the iPhone and Android phones.

FORBES: New Phones Merely Put BlackBerry At The 'Starting Line'

But it is hard to see how any drawing-board initiatives at this stage are going to inspire and unite a sceptical public, given the tangled web of who owns what, and where.

BBC: Ground Zero money for transport links

That leaves Cowgill, a 5-foot-9 bundle of energy who swings hard and runs even harder, drawing comparisons to Boston Red Sox second baseman Dustin Pedroia.

WSJ: For a Day, Mets Find Answers

On the other hand, TMZ is different from the names of other gossip sites, and so maybe it would be hard for a competitor to name their site EMZ without drawing the ire of TMZ.

FORBES: Which Is The Strongest Brand? Lindsay Lohan, TMZ or Penthouse?

While networks also have to worry about drawing male viewers, especially the advertiser-coveted younger ones, the hard truth is that battle is being lost to edgier cable hosts Stewart, Colbert and O'Brien all have majority-male audiences and to the video games and online distractions that consume their attention.

NPR: Late-Night Network Shows Still A White Men's Club

This region, located on the surface of the right hemisphere, excels at drawing together distantly related information, which is precisely what's needed when working on a hard creative problem.

WSJ: Jonah Lehrer on How to Be Creative

Drawing attention to the census is especially important in cities and counties with lots of people who are hard to count.

ECONOMIST: The decennial census: The knock on the door | The