Just over half of all households in the country own at least one Apple product, a new survey says, showing just how far the reach of the company has come in the last decade.

CNN: Half of U.S. households own at least one Apple product

Not least, Apple would avoid pissing off half or more of all smartphone owners who just wanted a good smartphone and got caught in the patent crossfire.

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As you would imagine, Apple and Samsung sold the most, accounting for almost half of all worldwide smartphone purchases.

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With that, today the Samsung-Apple pairing has half of the global market in smartphones (and barely over a third of all mobile phone handsets when dumbphones are included) so there is clearly plenty of room for other rivals, contenders and pretenders.

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