It used to be that if you walked in the door of a Cleveland industrial pump distributor, the guy at the door would lug you a big catalog in a three ring binder and let you spend 15 minutes flipping through it to see which ones you thought you might like to buy.
In Iceland, you never know if it could be that just-married guy taking off three to six months next year, instead of the woman with the big bad wedding ring on her finger.