Social media stumbles can cause a brand to crumble, while, positive approaches to social networking platforms can grow your brand beyond expectations.
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The move to a more national outreach is only one new strategy by NESN to grow their brand.
Define your niche and grow your brand by contributing to the discussion and gaining recognition as an industry thought leader.
Four years ago, Amouage hired Briton David Crickmore, a 29-year veteran of the luxury goods industry, to kick-start its image -- and grow the brand internationally.
The fashion world has also accepted her into its fold, with Vogue saying that her Spring 2013 collection shows she 'continues to grow her brand with quiet assurance and intelligence.
In order to turn her fame into a real business, Upton will have to surround herself with smart people who can help her grow her brand into something much bigger than just images.
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Television is like rain and we catch the rain in buckets and re-deploy it to the social channels to make our sales opportunity and brand grow.
The strategy has been very successful for these mega-brands, and now Underarmour, a Baltimore-based apparel company, is looking to follow a similar path to grow its own brand.
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Plants producing Jeep branded vehicles alone have seen the number of people invested in the success of the Jeep brand grow to more than 9, 300 hourly jobs from 4, 700.
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Buyakin said he expects worldwide sales of the upstart brand to grow by 20% in 2011.
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We very much believe our venerable brand will grow that much stronger as our plans unfold.
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As it all unfolds, a venerable media brand will grow that much stronger.
We have achieved the holistic view of operations we needed to support us as we grow into a global brand.
This fall, the NBA will continue to grow interest in its brand when the Miami Heat and Los Angeles Clippers play in the NBA China Games.
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Our company has, in good faith, invested significant sums, taken risks and endured a period of disappointing results in order to re-build the Martha Stewart brand and grow it in important product categories.
Of course Zingarevich would like to stay in the Premiership and take the necessary time to grow Reading as a brand, but instead he must deal with the concept that the glory of Premiership soccer must be earned, and that will lead to extra excitement and drama for everyone involved.
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And not competing head to head with Engadget was very important to us as well -- we didn't want to distract from the good work our old team was doing to grow and mature the very brand we'd bled for and built our careers on.
But as brand advertising continued to grow, internet portals like Yahoo!
Once you have created this personal dialogue with your communities, and others have begun to see it, you will be amazed at how quickly your brand perception will change and grow in the market.
If the brand learns from an honest mistake it may prosper and grow.
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How did Apple's chief executive pioneer the personal computer, revive the Apple brand in 1997 when it was close to bankruptcy and grow Apple into the most valuable tech company in the world?
The plan is to take on the 300 staff and the Aberdeen headquarters, and to re-brand - name yet to be revealed - and to grow Scotland's direct links with other mid-sized cities.
The goal, however, is to grow and develop, but not at the expense of losing your brand reputation, what you stand for in the minds of consumers and what gives you the leadership position.
According to reports cited this week by iFeng (Chinese), e-commerce only accounted for about 2.6% of the total revenue in the Chinese luxury market last year, but owing to changing consumer attitudes towards online shopping, rising brand awareness and improved supply chains, the industry is projected to grow around 20% annually.
Janus is a powerful brand in both growth and value investing and has lots of room to grow.
Among other things, the turn of events has removed a huge competitive advantage for Ford at just the time the brand could use one, in view of its struggles to continue to grow and hold on to hard-won market share.
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The campaign will provide unique, in-game value to players by offering them the opportunity to build a CENTURY 21 Office building and earn virtual currency (Simoleons), helping them grow their cities by buying new homes, businesses and land, while interacting with our brand in a seamless and relevant way.
Without the comfortable cover of a globally recognized brand name on my business card, my small team and I had to create and grow a business from scratch.
Familiarizing Generation X and Y clients with Merrill's brand through Merrill Edge gives the firm a good chance of holding on to those clients as they grow wealthier, says Alois Pirker, a research director at research and consulting firm Aite Group.
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