Stewart Wolpin, an analyst with market research group Points North, says only 13% of consumers know about the digital switch.
Other Indian tribes have had similar agreements, as Alan Meister, an economist with Analysis Group, points out.
Though it is still early, the school says its first survey of the test group already points to high satisfaction with the device.
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Meanwhile, as David Young, the boss of Hachette Book Group, points out, publishers are incurring new costs in the form of investment in systems to store and distribute digital texts, as well as to protect them from piracy.
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Stephen Glaister of the RAC Foundation, a motoring lobby group, points out that road-building could look even more attractive if the government were to allow private firms to upgrade and run the things, charging European-style tolls to motorists and potentially freeing government cash to be spent elsewhere.
Australia continue to head the group on 17 points and they maintained their unbeaten group status with a 2-0 victory over Bahrain in Sydney.
Rather than being in the range of 20 to 23 points to win the group that number may even fall below the 18 points that Mexico won the group with in 1997.
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Manchester City lead the group with seven points, but they wasted a series of chances to claim their third consecutive Group A victory as Mark Hughes' side had to settle for a 0-0 home draw against Paris Saint Germain on Wednesday.
He also won Latinos in Florida by an impressive 15 points, a group that voted Republican by 12 points just four years ago.
The bond group might be looking at the possible effects of a change of just 5 basis points in interest rates, while the options group was using 100 basis points.
Scotland now sit on seven points from five matches and occupy second spot in Group 9, three points clear of Iceland.
Munster top the group on 10 points, with Ospreys now third on six points.
Mexico, ranked 15th in the world, is fifth in the six-team group with three points.
The world champions lead Group Eight four points clear of the second-placed Republic with two games remaining.
The results mean Arsenal top the group with 13 points, Olympiakos are on seven and Liege on four.
The results from the weekend's Group A matches mean Al Hilal are top of the group with 12 points.
This is a trend, a group average that points to something going on, something that might be worth some attention.
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The International Crisis Group report also points out that the BDP has essentially marginalized itself from negotiations with the Turkish government.
The win took Libya to the top of the group with 12 points, leaving the Black Stars third on nine points.
But the Egyptians still finished bottom of the group with seven points.
Angola top the group with 10 points, Ethiopia are in second spot with nine points while Morocco are in third place with eight.
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Stade Malien top the group with nine points ahead of Bayelsa by virtue of having scored more away goals in their head-to-head matches.
The win takes Derbyshire to the top of the North group with five points, one ahead of Yorkshire, third-placed Lancashire and fourth-placed Durham.
Powell's team, who top their qualifying group with maximum points, head back into Euro action with games against Northern Ireland and the Czech Republic.
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The result meant South Africa missed out on qualification by just one run as they ended up finishing fourth in the group with 14 points.
Despite the defeat, it was a fine effort by Scotland, who are now in third place in the group on four points from a possible 12.
Lesotho, who were playing in their first ever continental finals, finished third in the group with three points while the Angolans return home without securing a single point.
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The result ensured the Czechs finish first in the group with 29 points, ahead of second-placed Germany -- who were held to a disappointing 0-0 draw at home by Wales.
Madrid, deep in trouble in the Spanish League and without a coach after firing John Toshack three weeks ago, shrugged off their domestic problems to remain top the the group with maximum points.
Sevilla's victory pushed them to the top of the group with 12 points, two points ahead of Arsenal, a result that confirmed the Spanish side's place in the knockout stages alongside the Gunners.
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