This reflects the remarkable emergence and transformation of a Korean family group dating to 1896, and how a growth region thousands of miles away can exert pull on North Asian corporate mainstays.

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In my current responsibilities I am responsible in leading a team of 7000 consultants spanning across Management Consulting Services, Package applications consulting in sap, oracle, best of breed packages and Systems Integration to enable business transformation for clients in the Manufacturing Industry group.

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Rawn Shah is a business transformation consultant in the Social Software Adoption team in IBM's software group and is the author of Social Networking for Business: Choosing the Right Tools and Resources to Fit Your Needs, newly published by Wharton School Publishing.

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