For example, last year CIO Magazine completed a study among enterprise CIOs and Senior IT Decision Makers and found the number one most trusted source of information for their jobs is their peer group.

FORBES: Commerce via Conversation

Government officials and regulators were the only group found to be less trustworthy than CEOs as a source of information on companies, with only 29% of respondents saying they would trust information from that group.

FORBES: Trust in CEOs Plummets, But Still Beats Trust in Government