Like air, it's all around us, but we never think about it unless something goes wrong with the supply.
"In my laboratory we spent many years gaining a better understanding of what goes wrong with the balance of the immune system in patients developing Type 1 diabetes, " he said.
"These manufacturers would rather not have to send a truck to your home if something goes wrong with their product, " says Tony Massimini , an analyst with Semico Research in Scottsdale, Ariz.
There will be the inevitable perception (if not the reality) that they will be answerable to their commands if something goes wrong with the trial, the jury fails to convict or the sentence is deemed too lenient.
Throughout all this, Harry goes on a date with Cho Chang, but their relationship goes wrong.
If everything goes wrong operationally they still walk away with more money than they can ever spend.
Consumers want brands to be authentic and have a real human voice they can speak with when something goes wrong (or right).
So when something goes wrong, as it did recently with the steering shaft on the Prius and ten other (non-U.S.) models, the recall number is high.
Branding what is essentially a commodity, and one which customers interact with only when something goes wrong, is an Herculean task.
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The working title of "Lucky Guy" was "Stories About McAlary, " which goes a long way toward explaining what went wrong with the final product.
It is perhaps why commuters react with such fury, when it goes wrong.
"With the telex you could actually chat with the editor there and then but with e-mail, if something goes wrong during transmission, you can't know it immediately and you get a query on why you did not file, " he says.
Clearly there is something going badly wrong with Britain's balance of payments which goes well beyond the slow pace of recovery in the eurozone - and has yet to be fully explained.
Call it a glorified foot rub if you'd like (and what's wrong with that, anyway?), but the theory goes that different points on the foot correlate to different parts of the body--and that reflexology, which involves each of these spots being massaged, can provide a kind of holistic X-ray of a person.
With these cells, scientists might be able to figure out what goes wrong and create medicines to stop it.
Do they provide you with alternative ways of contacting them like a phone or fax in case something goes wrong?
That could be because people can't or don't want to wait for a delivery van to show up, or they are in a hurry, or they don't want to bother with a salesperson, or they know they can return what they buy if it goes wrong, or they just want to save on the delivery charge, especially if it is something heavy.
She discovered the hard way that, while critics are more than happy to see successful sport stars pull outrageous publicity stunts, it all goes wrong when you're perceived to be a show-off who can't back it up with results.
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