With no agreement on what type of boat to race, the Deed of Gift governing the Cup defaults to 90-foot boats of unlimited beam, or width.

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The Sun King drank his from a gold cup, a gift from the King of Siam.

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In New York, lawyers for Oracle and its sponsoring club, the Golden Gate Yacht Club, will argue that Bertarelli has violated the terms of the Deed of Gift governing the America's Cup.

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Wayne Kong Yuk-shan, a branch officer at an Aeon office in the Central business district, says some 100 people, a number of them male, queued every day to apply for the pastel-pink card - and choose their free gift from a selection of Hello Kitty appliances. (These days, the giveaways are Kitty cup noodles and a cushion.) "Hong Kong people are very influenced by Japanese culture, so they like Kitty, " says Kong.

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