The MWC will now get serious consideration for its conference champion to get an automatic berth in a BCS bowl game, and perhaps BYU will realize that this added national attention may be too good to pass up.
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And every one of the 156 players - apart from the defending champion - will get the same understated introduction.
"I champion these kids and get them more money than any other lawyer does, " he says.
At ForbesWoman, pay parity is a personal issue for us, one we champion every chance we get.
The payoff will be worth it, but to get there, organizations need an internal champion.
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But six-time world champion Michael Schumacher will not get back into the car until the third week of January.
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Despite all that, Massa's overriding problem is that he may not get a better chance to become world champion than in 2008.
The 20th seed scored a convincing 7-5 7-6 4-6 6-4 victory over Italy's Fabio Fognini, but he will have to get past the imposing figure of 2009 champion Juan Martin Del Potro of Argentina to reach the last eight.
From the social causes we champion, to the products that get our share of wallet, to what gets talked about with friends, power women also build and broadcast their personal brands.
Standing four-over on the par-five17th, the U.S. PGA champion needed a birdie or better to get stand a chance of making the final two rounds.
Today Abe is a champion weight-lifter and is about to get married.
Former world champion Casey Stoner will also be eager to get back into action this weekend, after illness problems meant he had to settle for fourth place in last year's title race.
Diaz looked to work a submission, but the champion controlled him, firing punches as Diaz tried to get up.
The idea is that each member will champion a particular reform and work with the others to get all the reforms adopted.
Had he failed to get past, Massa - who won the race - would have been champion.
The laid-off worker who has to go back and retrain at a community college at the age of 55 to try to get a new career in a new field -- she needs a champion.
Mo Farah is strongly fancied in the 10, 000m, with another medal shot in the 5, 000m should he be able to get the longer race out of his legs, while world triple jump champion Phillips Idowu could benefit from the recent injury problems of French youngster Teddy Tamgho.
And should she get a wildcard for next year's event and find herself drawn against champion Venus Williams, Robson will not be lacking in confidence.
The Penguins were scheduled to get their series started Tuesday night at home against Ottawa, and the defending champion Los Angeles Kings were to follow by hosting the San Jose Sharks.
"I know Matt Mitcham has been on top form as he was the World Cup champion this year, so to come away with the gold and get ahead of him makes me so happy, " Daley told BBC Sport.
"It becomes easier to reach a higher level when you already have a road map to get there, " said Ligety, who is the defending World Cup giant slalom champion.
"Michael's greatest skill has been able to motivate people to come with him and raise the bar to create the best car that he could drive and get the success they wish to have, " said Stewart, who was world champion three times.
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"Fran doesn't get over-excited, she's very, very laidback, " former men's 50m butterfly world champion Mark Foster told BBC Sport.
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This includes looking after 2009 world champion Alistair Brownlee and I've seen a lot of him this year as he has had to get back to full fitness following an injury.
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