She said the department was working with charities on targeted health promotion campaigns rather than a more "generic broad-brush approach that may be off message for these groups".
Last year, Tumblr offered a model that provided native advertising on its service, a very different approach from the generic banner ads Geocities had.
The FDA should immediately conduct a review of all generic drug approvals in this class and others to determine what other approvals were made with the same faulty approach of assuming that if one dose worked then the higher dose or lower dose must work the same.