Daniel Roderick, senior vice president of GE Hitachi Nuclear Energy, a joint venture between General Electric and Japan's Hitachi, told Bloomberg the company is looking to secure contracts to deliver reactor technology, nuclear services, and nuclear fuel cycle services to Saudi Arabia.

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GE-Hitachi Nuclear Energy, has been active in India since 2008 when the U.S. and India signed a pact on nonmilitary nuclear cooperation.

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"The mode we're in right now is to understand what's happening, " said James Klapproth, a chief engineer at GE-Hitachi Nuclear Energy Inc.

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As for the importance of nuclear to GE?

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Meanwhile, the Nuclear Regulatory Commission is reviewing GE's application to build a plant.

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Executives have been pressing officials in China to include GE's advanced boiling-water reactors in their next five-year economic plan (China uses the pressurized reactors championed by perennial GE rival Westinghouse, now part of British Nuclear Fuels Ltd.).

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Even if GE had had nothing to do with the unfolding nuclear calamity in Japan, the ad is in the worst possible taste.

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Asked about India's stringent nuclear liability laws, Mr. Immelt said GE "won't take any enterprise risk" because of the laws.

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Little also pointed out that GE has significant experience in wind energy, solar, and in nuclear power.

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