Palm split its hardware and software divisions into separate firms and has failed to gain significant software share on non-Palm gadgets.
Still, the rotation provided Ms. Korytkowski an opportunity to interact directly with employees and gain familiarity with new software and HR tools.
And small to mid-sized companies can gain the benefits of this software as well.
Apple is not stupid, they created the App Store to gain a stronghold on the entire software industry, after a decade of perfecting their business strategy.
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In other words, there would appear to be an opening here for Microsoft to gain some traction with its Windows Phone software with handset makers who fear that competing with Motorola in the Android phone market will no longer be a fair fight.
By embedding McAfee software in its processors, Intel hopes to gain a significant technological advantage over AMD.
All the same, to gain momentum, Novell needs to find more like-minded software firms quickly.
He also notes that the company continues to gain market share in the U.S. video game software market.
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"We have a single software system, and we can cut our prices to gain market share, " he says.
To gain ground on Apple and Google, with their armies of mobile software developers, RIM is holding two parallel conferences this week.
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The new software "has reduced the volatility in our foreign-exchange gain and loss, " Mr. Barrie says, although he won't say by how much.
And so there is a land-grab afoot where the younger, nimbler Web software firms Salesforce, Workday, Netsuite, and Box are aiming to gain share from the giants including Oracle and SAP.
Perhaps the biggest gain may be in dual storage computers where a flash memory device is used for storing operating systems, software and frequently accessed content (and maybe even for write caching) while a hard disk drive provides much less expensive mass storage of user data.
Thus by embedding McAfee software in its processors, Intel not only expects to provide better security solutions but also hopes to gain a significant technological advantage over AMD.
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