She recounts the many ways that charities hide politically unappealing costs like fundraising and overhead, usually by finding some way to call them program support.
He entered the program last year when his campaign was strapped for cash, and took a loan using future fundraising -- or the matching funds from the public financing system -- as collateral.
The result is that the two have collaborated on a new book, Measuring the Networked Nonprofit, where the two argue that social fundraising can no longer treat measurement as an afterthought because it has become a requirement and that to fully understand a program, community engagement must also be measured.