For brand owners and innovators it has been increasingly difficult to differentiate on functionalfeatures and benefits to get ahead of competitive brands and private label.
The development of Sensus Connected Touch gained momentum late in 2011 when Volvo Car Group started sourcing a powerful hardware platform with first-class functional and graphical features and the capacity to handle future expansion.
Its unique features reflect the functional and stylistic nature of music enthusiasts while incorporating important applications and information for a fully-customizable device that encourages a healthy lifestyle.
This is why Apple is in the perverse position of arguing that design elements which make good smartphones so useful are not functional at all, and merely decorative ornamentation: if it admitted these features were actually useful, it would forfeit its design protection.