It is making these moves without apology--and without pulling any of its top-selling, traditional brands, now known as "fun for you" foods.
If you go for fun, you might just do the same kinds of things you do on a vacation.
There are deals easily found, unspoiled beaches waiting to be discovered by you, and fun for everyone, whether you hate winter or not.
And - as NPR's Gregory Feifer reports - if you're looking for fun and ready to pay for it, you can always follow the money.
You fill out medical claims and tax forms for fun, and you are enriched by the complexity of your DVR instructions.
Churn butter, knit, fight or drum, at night, for fun, you'll watch the sunset, swat mosquitoes off each other's backs--it was good enough for out fore fathers.
Walking into one of the best party hotels for the first time is like getting behind the wheel of your first sports car: Your pulse quickens and your palms get damp as you feel the power and potential for endless fun surging through you.
There's a small included stylus that slots in at the top of the screen (or the bottom, the screen auto-flips vertically based on how you hold the device) but while the stylus is fun for drawing notes, all you really need is a light tap or swipe with your fingers to operate the device.
The game is currently in beta and should be a fun diversion for all of you crafting types.
"They're portable, they're squeezable so they're fun for children, but you can chuck them in bags or your purse, " said Peter Rabbit managing director, Ben Ford, in an interview.
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"We sincerely apologize for the disappointment this unexpected change has caused and regret we were unable to provide you with the fun and memorable cruise vacation we had in store for you, " he wrote.
There's an array of new camera effects, such as one where you can superimpose for fun a small square image of your own face onto a picture you're taking, and another where you can create a "Drama" shot in which a single moving person appears multiple times in sequence.
Halong Bay might be fun for the kids, plus you can swim and explore some caves.
Perhaps, it brings back memories of the fun you had playing for hours on end with those little plastic interlocking blocks.
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So far the state has offered the program to more than 1, 200 people, according to the department. iReport.com: How are you having fun for free?
And just for fun, we brought you the world's largest Rubik's Cube mosaic -- which stands over 13 feet high by 200 feet wide and is made from 85, 794 cubes.
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Socializing is the hardest part about saving money for 17% of 18-24 year olds, but there are plenty of fun things you can do with your friends for free or very little money!
It may appeal to your wallet, but if your arms are used to flinging around Ultrabooks for fun, this probably won't be the machine for you.
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There are reasonable arguments on both sides of the sales-tax debate, but really, if you're going to make fun of somebody for being a know-it-all, you ought to make sure you know what you're talking about.
If you haven't experienced Connelly yet, I envy you the fun you're in for.
Sometimes you just need a game where you fight for fun, for glory, and for awesome.
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This is a game you play for fun and bragging rights, not profit.
Big hand to Jill, my partner. (Applause.) How is everybody doing? (Applause.) Are you guys having fun? (Applause.) Are you excited to be here for the inauguration? (Applause.) Well, we are all excited that you could join us tonight, both here in Washington and from all across the country and around the world by video.
WHITEHOUSE: Walter E. Washington Convention Center Washington, D.C.
He even hosted a poker game for some of his prey, fun you can read about in "High Stakes".
It's been really fun blogging with you all, so thanks for reading.
You chose to make it fun for yourself.
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And Doug loved the outdoors and, you know, ran up mountains for fun.
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