Health officials used dietary histories taken from the victims and genetic "fingerprinting" of the bacteria to trace the outbreak to a batch of unpasteurized apple juice that Odwalla uses as an ingredient in many of its mixed-fruit beverages.
However, these beverages tend to be priced at lower rates compared to non-carbonated beverages like fruit juices, energy drinks, ready-to-drink beverages and bottled water.
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So successful was the brand that Snapple inspired dozens of imitators and prompted major soft-drink companies to introduce their own fruit and tea beverages to compete.
When people drink too many beverages containing added sugar, such as soft drinks, fruit drinks, energy or sports beverages, they tend to put on weight.
Dentists say sipping fluorescent-colored sports drinks, carbonated beverages and citric fruit juices bathe the teeth in harmful acids.
When the children were 4 years old, the scientists also asked the parents about how often the children consumed other beverages, including fruit juices, sports drink and sugared sodas.
The tongue is especially useful when it comes to beverages, such as fruit juices, milk, coffee, mineral water, wine and soft drinks.
"Soft drinks and sugar-containing beverages are the low hanging fruit in public health today, " says Dr. David Ludwig, director of the New Balance Foundation Obesity Prevention Center, at Children's Hospital in Boston.
Energy drinks, carbonated beverages, teas, and citric fruit juices all bathe the teeth in harmful acids.
Dr. DAVID LUDWIG (Director, Obesity Program, Children's Hospital in Boston): We focused on milk, fruit juices, and soft drinks, because these beverages are highly profitable and heavily advertised to children.
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