Tony the Tiger has sold billions of dollars worth of Kellogg's Frosted Flakes since his 1952 debut.

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New Maple Brown Sugar Frosted Mini Wheats cereal, which Kellogg rolled out this year, seems less sinful than the classic Frosted Flakes coated in white sugar.

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Breakfast cereal eaters can now choose between the regular versions of Kellogg 's (nyse: K - news - people ) Frosted Flakes and Fruit Loops, and one with one-third less sugar.

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But during the basketball season, he says he's less likely to get his calories from vegetables than from another food group one that includes honey buns, Apple Jacks, Frosted Flakes, Cinnamon Toast Crunch and, above all else, Cheetos.

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Developers who want to hit it big are now being forced to write not for just one platform (Windows) but for many platforms like iOS 5.0, iOS 6.0, Linux, Honeycomb, Ice Cream Sandwich, Jelly Bean (not to mention Frosted Flakes and Rice Krispy Treats).

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