So much for the joke that Google's share offering was not for the froogle.

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Froogle, or instance, has its own set of tags that work just fine, so why move to something else?

FORBES: The Evolution Of Web Search

Froogle's product labels are written in a language called XML, which will also serve as the basic language of the semantic Web.

FORBES: The Evolution Of Web Search

When price comparisons on Froogle are only a click away, it has become a sign of sophistication to get the best price.

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Google has also started to work on a new retail shopping service called Froogle that searches for information and prices on goods and services sold online.

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Retailers who want their Web sites to show up in Froogle searches have to update their product pages with hidden labels on things like price, name and manufacturer.

FORBES: The Evolution Of Web Search

Google also features a line-up of cloud applications that make it a virtual one stop shop, and greatly enhances its brand, including Gmail, Google News, Google Docs and Spreadsheets, Google Chrome browser, Google reader, Froogle and the neat Google Earth.

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