One hardwood floor maker even wrote a counter book called The Truax that boasted about how friendly the logging industry is.
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And now, with the move away from heavy metal batteries to eco-friendly batteries in industry, we might be witnessing the beginning of a new way to power devices that have become a part of our daily lives.
As of today, the add-on seems to flag 333 sites as SOPA friendly, from industry groups like the Motion Picture Association of America to the Business Software Alliance, to companies like Apple.com to Nintendo.com, to Newscorp-owned sites like Fox.com and Sky.com.
FORBES: Chrome Add-on Tells You When You're Browsing A Site That Supports SOPA
Luckily for them, there are plenty of friendly places for the industry to make its wishes known on Capitol Hill.
The usually industry-friendly leaders in Congress, Speaker Dennis Hastert and Senator Bill Frist, have asked the White House for an investigation into possible price gouging.
He became a fan favorite as well as a press favorite over the years, developing a public persona as an approachable, friendly guy in an industry that can be cagey at times.
Spearheaded industry-friendly music and TV show downloading.
Davies noted that Washington has shown little to no support for environmentally friendly innovations in the plastics industry.
The San Francisco social entrepreneurs aim to create an industry certification standard for environmentally friendly surfboards to give surfers, from pros to weekend wave warriors, a scientifically sound green choice.
In other words, the head of NASD Regulation is not perceived by the industry as merely a cost center that person contributes to the profitability of the industry by serving as a friendly regulator and is compensated accordingly.
FORBES: Why the SEC Is In Danger of Becoming Irrelevant ( February 28, 2006 )
The overarching message: The wireless industry is already innovative, consumer-friendly and competitive.
They were forced to work to make their partners make their factories more worker friendly because of public pressure that was reported by the industry.
DuPont will be out of that business, but will continue to develop technologically advanced products for the automotive industry, focusing on lightweight materials, environmentally friendly refrigerants, bio-based seat fabrics, and biofuels.
The industry has been concerned about finding a mayoral candidate as friendly to the tech sector as Mr. Bloomberg.
The industry has already seen several mergers in the past, both friendly and hostile, most of which have failed to deliver the promised returns (see article).
Sebastian Mallaby of the Council of Foreign Relations, a market-friendly centrist perhaps best known for his exhaustive history of the hedge fund industry, "More Money Than God, " has even argued that investors might welcome a bank break-up.
"It's across the board--it's a very tumultuous time for people in the energy industry, " says Brian Kennedy, a spokesman for the oil-friendly Institute for Energy Research.
Bucking the bigger is better trend we've seen in the mobile industry as of late, the Z10 comes outfitted with a palm-friendly 4.2-inch 1, 280 x 768 display -- amounting to a pixel density of 356 dpi -- and measures in at 5.13 (130mm) x 2.6 (66mm) x 0.37 (9.3mm) inches, making it significantly bulkier than, say, the iPhone 5 and Galaxy S III.
Underneath these friendly marketing campaigns and infrastructure offerings rages an early battle for the future of the software industry, with tens of billions of dollars at stake.
Because of industry-specific tax regulations and entrenched managements, the deals are likely to be friendly.
Much of the nuclear industry's raw material, uranium, by contrast, is conveniently located in friendly places such as Australia and Canada.
Industry heavyweights like Cosan (CZZ) are also researching ways to make fuel ethanol friendly for jet fuel, and turn sugarcane bagasse, the leafy waste of the cane stalks after they are crushed into sugar molasses, into second generation ethanol, as well.
FORBES: Brazil's BNDES Bank Offers $1 Billion to Ethanol R&D
Other highlights include proven sixth-generation HDD technology, 1TB capacity, the industry's highest shock tolerance, a halogen-free design for an eco-friendly footprint, and low power consumption for sturdy unplugged notebook performance.
ENGADGET: HGST outs Touro Mobile Pro external hard drive and Travelstar 2.5-inch HDD
If just a quarter of our purchases were put toward locally made or eco-friendly fashion and fashion companies with a commitment to sustainability, we could change the face of the industry.
Of course, this is just one of the many ways the travel industry has begun to employ the QR code to make travel sites and services more tech-friendly.
The international group's ratings were developed in collaboration with industry leaders, including Apple, and are used by some governments to determine which gadgets are environmentally friendly enough to be bought with public money.
As the social media industry matures and consolidates, employment is likely to continue shifting to less expensive, business-friendly areas.
FORBES: The New Places Where America's Tech Future Is Taking Shape
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