Founder and President Robert Bigelow, who made his fortune in the hotel industry before getting into the space business in 1999, framed the gambit as an out-of-this-world real estate venture.

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Trained as graphic designers, they kitted out the space in bright colours and covered the walls with framed photographs of the neighbourhood.

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The screen is framed with about 2mm of bezel at the sides, with space above it for the aforementioned VGA camera and earpiece.

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The reverse side is inscribed with "On behalf of a grateful nation, " with a space for the recipient's name to be inscribed, framed by a laurel wreath representing "honor and high achievement, " the department said.

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