Since its regulators get blamed only for mishaps, not for lost growth and wasted opportunities, they are too conservative.
One is to limit the scope for mishaps to escalate into crises.
But he stood firm publicly, arguing that to compensate the earlier victims would set a precedent for medical mishaps (such as brain damage at birth and faulty breast implants) that might bankrupt the health system.
For decades doctors figured occasional mishaps were inevitable and that the only solution was to work harder.
Under Tony Blair, Mr Brown's predecessor, the government got a reputation for bungling, with notable mishaps at the Home Office.
He blames bad marketing for many of F1's mishaps in the US. He's confident social media and the internet will result in more Americans appreciating European-style racing.
One slight hurdle for this collecting sport: the frequency of mishaps.
Company officials say that the campaign featuring Mr. Toyoda as a cockpit jockey helps the company turn the page on its recent mishaps and provides a sportier image for the brand.
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Jeff Bezos may never deliver great profits for Amazon (to say nothing of avoiding server mishaps).
But this latest fiasco in a long line of mishaps further underscores the risks of exploring for oil in the Arctic Chukchi and Beaufort seas.
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It would, however, be a terrible mistake -- for the Marines and for the Nation -- to accede to such pressure on the basis of this and previous mishaps.
It is the latest in a long line of embarrassing mishaps and cover-ups which have called into question the industry's effectiveness and concern for public safety.
It will take time for the revised strategy to bear fruit, as it did for Coca-Cola when it reset its course in the late 2000s after a series of management and marketing mishaps.
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