The Fafsa, for example, counts student assets at 20%, as opposed to 5.64% for parental ones.

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For example, it counts a variety of Global 2000 customers, in categories like finance, consumer products and healthcare.

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Men who were the most physically active, doing 15 hours or more of moderate to vigorous exercise each week by playing football, baseball or basketball for example, had sperm counts which were 73% higher than those who were least physically active.

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TVEyes, for example, has been around for seven years and counts the Department of Defense as one of its biggest customers.

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For example, despite similar traffic counts at 8pm and 7pm, a Facebook post at 7pm will result in more clicks on average than posting at 8pm.

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In India, for example, cable and satellite reach a little more than 15 million homes by some counts.

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Much depends, however, on what counts as a sustainable profit: without huge cuts in corporate taxes, for example, earnings last year would have been a third lower.

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The idea is to "nudge" (Cass Sunstein's catchword) consumers into making healthy choices by either restricting unhealthy ones (Michael Bloomberg's proposed ban on large sodas), mandating disclosure of information (the ObamaCare provision mandating calorie counts on chain-restaurant menus), or mandating the manner of disclosure (for example, requiring a product advertised as "90% fat-free" to be reciprocally labeled "10% fat").

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For example, production of an iPhone is spread across several countries yet in U.S. trade statistics it counts as an import only from China.

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