Its secret was to persuade parts suppliers, such as Samsung Electronics, to cut prices in return for bulk orders.

ECONOMIST: Smaller South Korean firms

They have found it hard to pass the extra costs on to their customers swiftly, partly because they sign contracts for bulk orders.

ECONOMIST: The rising price of cardboard

They will create the book, print one at a time, take individual or bulk orders for the book, and ship the book.

FORBES: Publishing Options for Your Book