On the other hand, high-quality content will likely follow advertising on mobile, and the platform that can figure that out will be appealing to users who want legal content for free.
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It will follow the routine established in May of parking itself just below the platform so that it can be grabbed by a robotic arm and pulled into a berthing port.
Customers using interchange stations with multiple gates need to follow the clearly marked directions to each platform to ensure they are charged for their correct journey.
The platform allows brands to follow multiple streams of conversation in real-time about their products and subjects that interest their community.
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This year, following a string of deaths early in the year, politicians and citizens alike are imploring the Metropolitan Transportation Authority (MTA) to follow the lead of cities in Asia and Europe that have installed barriers along the platform edges to prevent suicides and accidents.
The big question for Apple is whether it can afford to follow a unique platform and ecosystem strategy for much longer, where everything ties back to the apps and content platforms.
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The platform also creates action lists that small businesses can follow to quickly do the marketing that they need to.
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MySpace plans to follow suit Feb. 5, with the launch of the MySpace Developer Platform, which will allow outside developers to create applications that hook into the MySpace social network.
One attraction of its platform, he said, is the way Ooyala can follow how consumers watch video, including the parts they repeat, the way they connect text and video, as well as traditional measures like time spent on a site.
First, the company builds relationships and goodwill on the ground, and so gains a foothold in growth markets, which becomes a platform for follow-on work.
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Spotify's Follow features will roll out as part of a desktop app update in the coming weeks, with a full cross-platform upgrade arriving next year.
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