To push this difference, FLUD will be implementing a location-based focus that will recommend stories and feeds based on where someone is located.

FORBES: Personalized News Reader FLUD Funded By Cleveland Cavaliers Owner

Although businesspeople clearly share the same freedom of speech prerogatives afforded anyone not living under a totalitarian regime, I recommend they focus on improving their return to their stakeholders.

FORBES: Shutup And Sell: CEOs Shouldn't Publicly Discuss Religion, Politics Or Sex(ual Orientation)

We recommend that HP explicitly state that it will focus on smaller acquisitions over the next 1-2 years, and that it target returning 50% of its free cash flow in FY12 to shareholders in the form of dividends and share repurchases.

FORBES: HP: Buy Back Shares, Cut Board Member Pay, Analyst Advises

The sharp focus on change allowed me to pick up on the secular shift in search and not recommend buying Google to our subscribers.

FORBES: Big Red Flag Lost In Hoopla Of Google's Premature Emission

Some recommend keeping an open mind and seeking new customers and markets, while others preach the virtues of focus.

FORBES: Embrace Change and Find Your Own Balance