"Reviving the world economy is essential, but measures that focus solely on this objective will not achieve lasting success, " says Barbier.

CNN: Can a 'smart grid' turn us on to energy efficiency?

But he accepts that the Raspberry Pi foundation, having successfully launched the hardware, now needs to focus on its original educational objective.

BBC: The Pi Store opens

Mr Hayes understood "the intention in strengthening the focus on delivery of this important objective", but he said it was "particularly crucial" to "maintain and improve quality of apprenticeships whilst we grow their number".

BBC: Education Bill set to become law

In many ways, management by objective (MBO), with its focus on output, is far simpler.

FORBES: Why Management by Objective Is Unsustainable

The objective of World Water Day 2011 is to focus international attention on the impact of rapid urban population growth, industrialization and uncertainties caused by climate change, conflicts and natural disasters on urban water systems.

UNESCO: World Water Assessment Programme (WWAP)

The Economist and The Financial Times are similar to U.S. News in that they employ a mix of factors, some subjective and some objective, and because they are published in Europe, they focus on global rankings of MBA programs.

FORBES: A Better Way to Rank Business Schools?

By beginning with the objective of your presentation and not with the slides, the entire story has an overarching focus.

FORBES: Writer's Block: How to Break Through