But content is a flow medium, and attempts by the print-driven mindset to control the experience have mostly failed.

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One of the things that I think Tim will testify is that basically at least every other day I ask him, what are we doing to help credit flow to small and medium-sized businesses?

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But REIT executives say the outlook is positive and point to strong dividends, cash flow and demand from small to medium-size tenants.

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As will the cash flow for many of the millions of small and medium sized companies over the next few years.

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At the same time, this exercise in credit allocation (the housing market is getting some help here, too) is depriving small and medium-size businesses of a reliable flow of credit, which, in turn, is having increasingly destructive results on growth, innovation and job creation.

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"Small and medium sized enterprises have become the first victim of banks tightening the noose on the flow of funds, " says Secretary General Anil Bhardwaj.

BBC: Cash flow drying up for Indian small firms

Smooth is committed to bringing medium and message together in new ways, finding new voices and helping them find their flow in our ongoing digital conversations.

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